Job Title
🚀 We’re Hiring: Performance & Marketing Specialist | PichaEats
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Description
Are you ready to take your marketing career to the next level?
PichaEats is on the lookout for a Performance & Marketing Specialist to drive our marketing efforts through data, creativity, and purpose. This role is perfect for junior executives ready to step into a mid-to-senior role and ambitious individuals eager to grow in a fast-paced, purpose-driven F&B environment.
If you're passionate about food, data, storytelling, and social impact — let’s talk!
Responsibilities
🔍 What You’ll Do:
Performance & Strategy
- Analyze website performance and customer behavior using tools like Google Analytics and Meta Ads.
- Review past campaigns, identify trends, and uncover growth opportunities.
- Conduct competitor research to keep us sharp and innovative.
Marketing Campaigns & Content
- Plan and execute seasonal campaigns (like Ramadan & Raya, Xmas, CNY, Diwali).
- Write compelling content for LinkedIn, blogs, and SEO.
- Draft campaign landing pages and post-festive promos.
- Manage seasonal press releases and collab announcements (e.g., hotel cooking classes 🍽️).
Events & Partnerships
- Coordinate booths or offline activations when needed.
- Liaise with KOLs for festive tie-ins and strategic collabs.
Creative & Brand Support
- Support the team with visuals, copywriting, and creative brainstorming.
- Help bring PichaEats’ brand story to life across platforms.
Requirements
✨ What We’re Looking For:
✅ Strong analytical skills – experience in Google Analytics is a big plus
✅ Marketing background – digital strategy, content creation, SEO, or social media
✅ Excellent copywriting and content planning abilities
✅ Confident in managing partnerships, press comms, and campaign timelines
✅ A proactive team player with an eye for trends and storytelling
✅ Passion for food and the social impact space
This is more than just a marketing role. It's an opportunity to create meaningful change while growing your career in the F&B and social enterprise space. 🌍🍴
Job Category
Qualification
Vacancy type
Working Arrangements
On-site (as required)
More Details
Website
https://pichaeats.com/en/about-us
Apply Now
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