Community leader, green activist and profound environmental and sustainability speaker, Alvin Chen, has served over 300,000 Malaysian families and other marginalised communities through his food rescue and relief initiative, What A Waste (WAW). Under Alvin’s direction, what began as a grassroot initiative to rescue surplus food from weddings and corporate events has evolved into one of the most impactful and influential environmental organizations in Malaysia.
As an exemplary model for green practices and a partner with various other CSR leaders and ESG-driven corporate companies, WAW has become a one-stop platform for those seeking food relief and for companies to achieve their ESG goals in an innovative and impactful fashion. To date, WAW has rescued over thirty million kilograms of food, which is equivalent to more than seventy five million greenhouse gases prevented from reaching the atmosphere.
Widely recognised as Malaysia’s first and only ESG-driven Food Rescue Specialist, WAW has been featured in numerous local and international news outlets such as The Star, The Edge, TV3, Astro, Readers Digest Asia, and Our Better World.
Making an impact is making excess accessible to the needy in the most sustainable way possible. It means to create a healthier, more equitable food ecosystem that benefits both people and the planet. It is also to inspire others to be driven by a sense of social responsibility, a passion for environmental sustainability, and the desire to honour Christian values of stewardship and service.