Mohammad Nasrullah Bin Zulkifli (Moe Nasrul)

Driven by a passion to help Penangites connect with their history, heritage, and culture, Moe Nasrul co-founded Penang Hidden Gems. He brings a unique blend of creativity and strategic thinking cultivated through his background in talent management and digital marketing.

Moe Nasrul’s journey began in the music industry, where he honed his skills in managing musical talents and fostering meaningful connections. His passion for storytelling led him to create and curate engaging “histourism” experiences that delve into the island’s lesser-known narratives, creating a deeper appreciation for its history and heritage. He believes that by understanding the past, we can build a more vibrant and sustainable future for Penang. He is committed to fostering a sense of community and pride in the island’s unique cultural identity.

Moe Nasrul’s work at Penang Hidden Gems is guided by the following Mission Vision Statement (MVS):

• To share lesser-known cultural and historical backstories of Penang through the Penang Hidden Gems Facebook group.
• To provide quality “histourism” activities for locals and tourists, focusing on 2-hour long site visits.
• To become a non-governmental key opinion leader in the tourism industry, trusted by the community.

Join Moe Nasrul and Penang Hidden Gems as we unveil lesser-known places, sacred traditions, underrated stories, and dying trades, all of which make Penang a special gem among her people.

Making an impact means empowering the Penang community and visitors with a deeper understanding and appreciation of the island’s rich cultural heritage. By sharing hidden stories and offering engaging “histourism” experiences, we aim to inspire a sense of place and pride, contributing to a more vibrant and sustainable tourism landscape in Penang.