Lukman Awaluddin, co-founder of Benua Brutti Sdn. Bhd., a passionate social entrepreneur dedicated to environmental sustainability and youth empowerment. Lukman’s belief in the power of collaboration shines through as they work hand in hand with agencies, learning institutes, social businesses, and NGOs to drive meaningful change. Since starting Brutti™ initiative in 2020, they have been awarded by International body, United Nation (UNWomen) and local award such as RISDA, MARA, MTIB and Shell. In this 4 years, they already saved 47 tonnes of pallet wood and upcycling it as furniture, hence saving 600 trees from being cut down.
Making an impact is deeply personal for me because I was once a beneficiary myself. I know what it feels like to be on the receiving end of someone’s belief and support and that changed my life. Today, I see impact not as philanthropy, but as a responsibility to create the same opportunities for others that once gave me a way forward.