• Lead the email marketing agenda, which involves implementing email marketing campaigns for the organisation in partnership with teams, and leveraging email databases:

1. Responsible for email marketing projects and its targeted outcomes
2. Prepare emails to send out to database; within time, quality and cost
3. Analyse digital data and provide recommendations to improve deliverables
4. Manage working relations with external agencies; ensure sustainable, reliable support and continuous organisational learnings/improvement

• Coordinate with the brand team to create marketing campaigns, including organic social media content
• Support the annual content strategy development for organic social media reach including ideation, copywriting and creative execution
• Support Digital Marketing Team Leads in managing key deliverables for email marketing
• Work closely with cross functional teams to plan, develop and manage materials on time and within budget