BURSA TOP 20: Who’s The most charitable?
Part of the Hong Leong Group, Hong Leong Bank Berhad (HLB) is a leading financial services company headquartered in Kuala Lumpur, Malaysia that serves as a community and customer-centred bank with a focus on providing innovative digital solutions for the financial services industry.
The Bank is committed towards integrating environmental, social and governance (“ESG”) considerations into business practices guided by five sustainability themes; Digital At The Core, Workforce Readiness, Socially Responsible Business, Environmental Management and Community Investment.
*Proportion of in-kind giving is not visualized in the chart above.
The net profit increased by 14.7% from previous financial year to a record RM2.86 billion.
HLB’s total dividend for FY2021 payout ratio of 36% which amounts to RM1.02 billion.
Total cash contributions made by the Bank during FY2021 was approximately RM346,727, as found in their sustainability report.
The total monetary amount of in-kind contribution given by Hong Leong Bank Berhad was not detailed in their sustainability report.
The total employee volunteer hours reported by HLB in FY2021 is 420 hours.
|No.||Contribution||Cash Giving||In-kind Giving||Employee Volunteer Hours||Beneficiaries|
|1||MERCY Malaysia COVID-19 fund||RM255k||N/A||N/A||Beneficiaries of MERCY Malaysia||HLB contributed RM 200,000 and allocated all the excess funds from closed loan accounts worth RM55,368.86 to MERCY Malaysia’s COVID-19 Fund. This contribution helped purchase medical supplies for hospitals, essential items for marginalised groups and assisted MERCY Malaysia to their continuous humanitarian assistance for those affected by the pandemic.|
|2||Donation to PPUM||RM27k||N/A||N/A||Pusat Perubatan Universiti Malaya (PPUM)||Pusat Perubatan University Malaya (PPUM) received a donation of RM27,000 from HLB, which was used to purchase High Flow Cannula Oxygen units.|
|3||HLISB 'Turun Padang'||N/A||New normal starter packs||N/A||1,000 Orang Asli||Through the HLISB Turun Padang initiative, “New Normal Starter Packs” containing hand sanitisers, reusable face masks and educational material on COVID-19 prevention were distributed to more than 1,000 members of the Orang Asli community. Sharing sessions on hygiene practices were also provided as part of the initiative.|
|4||Earth Hero' project||N/A||Awareness initiative||N/A||HLB Pocket Connect for Junior Savers users||HLB launched a new project called "Earth Hero” in FY2021 in an effort to share knowledge and expertise with our customers and communities on issues related to sustainability and environmental conservation. It encourages children to adopt environmentally conscious and financially sound habits via its highly engaging platform.|
|5||Celik Mualamat' programme||N/A||Education sessions||N/A||100 undergraduates||In FY2021, HLB engaged 100 undergraduates from public universities through a virtual speaking session to educate them on Islamic money and financial management via the 'Celik Mualamat' programme lecture series.|
|6||HLB LaunchPad||N/A||N/A||100 hrs||20 startups||HLB LaunchPad is a mentorship programme, implemented in collaboration with ecosystem partners, such as MBAN, Cradle, Malaysia Digital Economy Corporation (“MDEC”), PitchIn and MaGIC, where finalists of the programme are given the opportunity to participate in a 6-month pilot programme with the Bank. HLB's senior management team invested over 100 hours in FY2021 to coach and mentor these 20 start-ups.|
|7||Jumpstart@65||N/A||2 public webinars, 5 student training sessions and 2 community workshops||N/A||1000 community members||Jumpstart@65 is a community facility that connects HLB employees to social enterprises to co-create innovative solutions addressing community issues. Some events organised in FY2021 at Jumpstart@65 is 4 co-creation sessions, 2 public webinar events, 5 student training sessions and 2 community workshops.|
|8||Contributing to communities during festivals||RM64k contributed by HLB and RM35k raised by HLB employees||N/A||N/A||7 organisations||RM100,000 was contributed to the communities in need, in which RM64,359 were contributed by HLB and RM35,641 was raised by HLB employees. HLB worked with 7 organisations comprising welfare homes, orphanages and nursing homes in Penang, Selangor, Johor, Pahang, Sarawak, Negeri Sembilan, and Sabah.|
|9||DuitSmart||N/A||Workshop||N/A||422 students||DuitSmart virtual workshops to educate on financial literacy which benefited 422 students.|
|10||DuitSmart||N/A||Online bite-sized content||N/A||1,954,226 reached||In FY2021, DuitSmart made several efforts to broaden the scope of our impact by creating bite-sized social media content on financial literacy for the public that reached 1,954,226 beneficiaries.|
|11||Financial Literacy for the visually impaired||N/A||N/A||320 hrs||5 schools for the blind, 55,000 members and 6 Associations for the blind||HLB developed 30 financial literacy content in audio format in English, Bahasa Malaysia and Mandarin in collaboration with blind associations in Malaysia for topics such as Understanding Common Financial Jargon, Investment and Savings, Financing, Scams, Emergency Fund Planning and EPF Members Entitlement. These audio files were recorded in-house by HLB employees who had volunteered 320 hours for this project.|
1. The numerical value for total cash and in-kind giving was calculated based on individual monetary mentions in the Annual and Sustainability report.
2. The information above is derived from Hong Leong Bank Berhad’s 2021 Annual and Sustainability Report. Email correspondence was made between between 8 July – 3 August 2022 to seek further clarification, as reflected in the table above.
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BURSA TOP 20: Who’s The most charitable?