Hong Leong Bank | Bursa Top 20 Companies: Who’s The Most Charitable?

BURSA TOP 20: WHO'S THE MOST CHARITABLE?

How Malaysia's Biggest Public Companies Give Back To Society?

Hong Leong Bank Berhad (HLB)

Part of the Hong Leong Group, Hong Leong Bank Berhad (HLB) is a leading financial services company headquartered in Kuala Lumpur, Malaysia that serves as a community and customer-centred bank with a focus on providing innovative digital solutions for the financial services industry.

The Bank is committed towards integrating environmental, social and governance (“ESG”) considerations into business practices guided by five sustainability themes; Digital At The Core, Workforce Readiness, Socially Responsible Business, Environmental Management and Community Investment.

Fiscal Year-End: 30 June 2021

*Proportion of in-kind giving is not visualized in the chart above.

Industry: Financial Services

Net Profit: RM2.86 billion

The net profit increased by 14.7% from previous financial year to a record RM2.86 billion.

Dividend Payout: RM1.02 billion

HLB’s total dividend for FY2021 payout ratio of 36% which amounts to RM1.02 billion.

Cash Donations: RM0.34 million

Total cash contributions made by the Bank during FY2021 was approximately RM346,727, as found in their sustainability report.

In-kind Giving: N/A

The total monetary amount of in-kind contribution given by Hong Leong Bank Berhad was not detailed in their sustainability report.

Employee Volunteer Hours: 420 hours

The total employee volunteer hours reported by HLB in FY2021 is 420 hours.

Hong Leong Bank Berhad:
Cash, In-Kind and Employee Volunteer Hours

No.	Contribution	Cash Giving	In-kind Giving	Employee Volunteer Hours	Beneficiaries
1	MERCY Malaysia COVID-19 fund	RM255k	N/A	N/A	Beneficiaries of MERCY Malaysia	HLB contributed RM 200,000 and allocated all the excess funds from closed loan accounts worth RM55,368.86 to MERCY Malaysia’s COVID-19 Fund. This contribution helped purchase medical supplies for hospitals, essential items for marginalised groups and assisted MERCY Malaysia to their continuous humanitarian assistance for those affected by the pandemic.
2	Donation to PPUM	RM27k	N/A	N/A	Pusat Perubatan Universiti Malaya (PPUM)	Pusat Perubatan University Malaya (PPUM) received a donation of RM27,000 from HLB, which was used to purchase High Flow Cannula Oxygen units.
3	HLISB 'Turun Padang'	N/A	New normal starter packs	N/A	1,000 Orang Asli	Through the HLISB Turun Padang initiative, “New Normal Starter Packs” containing hand sanitisers, reusable face masks and educational material on COVID-19 prevention were distributed to more than 1,000 members of the Orang Asli community. Sharing sessions on hygiene practices were also provided as part of the initiative.
4	Earth Hero' project	N/A	Awareness initiative	N/A	HLB Pocket Connect for Junior Savers users	HLB launched a new project called "Earth Hero” in FY2021 in an effort to share knowledge and expertise with our customers and communities on issues related to sustainability and environmental conservation. It encourages children to adopt environmentally conscious and financially sound habits via its highly engaging platform.
5	Celik Mualamat' programme	N/A	Education sessions	N/A	100 undergraduates	In FY2021, HLB engaged 100 undergraduates from public universities through a virtual speaking session to educate them on Islamic money and financial management via the 'Celik Mualamat' programme lecture series.
6	HLB LaunchPad	N/A	N/A	100 hrs	20 startups	HLB LaunchPad is a mentorship programme, implemented in collaboration with ecosystem partners, such as MBAN, Cradle, Malaysia Digital Economy Corporation (“MDEC”), PitchIn and MaGIC, where finalists of the programme are given the opportunity to participate in a 6-month pilot programme with the Bank. HLB's senior management team invested over 100 hours in FY2021 to coach and mentor these 20 start-ups.
7	Jumpstart@65	N/A	2 public webinars, 5 student training sessions and 2 community workshops	N/A	1000 community members	Jumpstart@65 is a community facility that connects HLB employees to social enterprises to co-create innovative solutions addressing community issues. Some events organised in FY2021 at Jumpstart@65 is 4 co-creation sessions, 2 public webinar events, 5 student training sessions and 2 community workshops.
8	Contributing to communities during festivals	RM64k contributed by HLB and RM35k raised by HLB employees	N/A	N/A	7 organisations	RM100,000 was contributed to the communities in need, in which RM64,359 were contributed by HLB and RM35,641 was raised by HLB employees. HLB worked with 7 organisations comprising welfare homes, orphanages and nursing homes in Penang, Selangor, Johor, Pahang, Sarawak, Negeri Sembilan, and Sabah.
9	DuitSmart	N/A	Workshop	N/A	422 students	DuitSmart virtual workshops to educate on financial literacy which benefited 422 students.
10	DuitSmart	N/A	Online bite-sized content	N/A	1,954,226 reached	In FY2021, DuitSmart made several efforts to broaden the scope of our impact by creating bite-sized social media content on financial literacy for the public that reached 1,954,226 beneficiaries.
11	Financial Literacy for the visually impaired	N/A	N/A	320 hrs	5 schools for the blind, 55,000 members and 6 Associations for the blind	HLB developed 30 financial literacy content in audio format in English, Bahasa Malaysia and Mandarin in collaboration with blind associations in Malaysia for topics such as Understanding Common Financial Jargon, Investment and Savings, Financing, Scams, Emergency Fund Planning and EPF Members Entitlement. These audio files were recorded in-house by HLB employees who had volunteered 320 hours for this project.

1. The numerical value for total cash and in-kind giving was calculated based on individual monetary mentions in the Annual and Sustainability report.

2. The information above is derived from Hong Leong Bank Berhad’s 2021 Annual and Sustainability Report. Email correspondence was made between between 8 July – 3 August 2022 to seek further clarification, as reflected in the table above.